On 9th July the EC launched a public consultation to seek information and feedback from the relevant stakeholders and the wider public in relation to the effects of the EU agricultural promotion policy. Contributions are seek particularly from representatives of the agri-food and forestry sectors (including farmers, input providers, processors, retailers, etc.), as well as administrators, advisory services, NGOs and the wider public in relation to the areas covered by the evaluations on biodiversity, soil and water (including environmental protection, rural development, etc.).
The public consultation is part of the evaluation that will assess the Union’s reformed agricultural promotion policy, which aims at enhancing the competitiveness of the Union’s agricultural sector, both internally and in third countries. The evaluation intends to determine how well the objectives have been met by considering the effectiveness, efficiency, relevance, coherence and EU added value of the policy. It will investigate the measures adopted under the 2016, 2017 and 2018 annual work programmes, including both promotion programmes (promotion actions in the EU market and in third countries, put forward by proposing organisations), as well as measures carried out at the initiative of the Commission (high level missions, trade fairs, own campaigns and technical support services).
The consultation will be open until 22nd October, and contributions gathered will support in the preparation of the report on information provision and promotion measures concerning agricultural products implemented in the internal market and in third countries.
More information is available in the following link.
